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Honey Maid introduces classic graham cracker in new shape

FBR Staff Writer Published 08 June 2016

Snack time is getting an upgrade courtesy of America's favorite graham cracker brand. Introducing Honey Maid Dippers Graham Snacks, the latest innovation by Honey Maid that brings families a new way to enjoy their favorite cracker, now in the perfect shape for dipping

Available in Honey and Chocolate flavors, Honey Maid Dippers are shorter, stick-shaped graham crackers. Whether eating them alone or paired with cream cheese, peanut butter or yogurt, Honey Maid Dippers bring families the familiar cracker they enjoy together, in a form agreeable for any occasion.

Honey Maid Dippers provide 8g of whole grains per 31g serving, about 15 percent of the minimum amount of whole grains recommended by nutrition experts (48g). And, just like all other Honey Maid products, Honey Maid Dippers are made without high fructose corn syrup.

Honey Maid, a Mondelez International brand, continues its tradition of providing wholesome snacks for every wholesome family with the launch of Honey Maid Dippers.

By expanding the brand's snack portfolio with Honey Maid Dippers, alongside the classic graham crackers Honey Maid provides a new way for families to enjoy snack time together, while providing certain wholesome nutrients that parents can feel good about.

Honey Maid Dippers are available nationwide starting May 23, 2016.

Honey Maid Dippers are sold at local grocery or superstores nationwide for the suggested retail price of $4.19 per 12 oz. box. For on-the-go convenience, Honey flavored Honey Maid Dippers are available in a box of 12 single serving packs for a suggested retail price of $6.49.

Source: Company Press Release