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Hershey introduces new Halloween products

Published 07 October 2016

Hershey has introduced added new products to its iconic brands, including Reese’s, Hershey’s and Kit Kat.

According to a 2016 National Retail Federation study,  when it comes to celebrating this Halloween season, 49 percent of consumers plan to decorate their home or yard, 47 percent plan to dress in costume and 34 percent plan to throw or attend a party.

Fill your Halloween dish with a spooky assortment of crowd-pleasing treats from Hershey that are sure to make your house the neighborhood’s favorite. Include brand new products such as:

Reese’s White Peanut Butter Ghosts Snack Size

Kit Kat White Minis Snack Size

Jolly Rancher Lollipops Spooky Shapes

Hershey’s Caramel Apple Filled Milk Chocolates

Hershey’s Cookies ‘n’ Crème Skulls

Halloween Pumpkin Party Assortment

This Halloween, create a treat-themed Halloween party by looking to the best part of Halloween for inspiration – the candy! The Hershey Company’s Halloween lineup proves there’s no one way to celebrate the spooky season. Get treat-spired by the colors, shapes and tastes of Hershey candy for your Halloween celebration, including party ideas such as:

Host a purr-fect black-and-white party, where guests come dressed as black or white cats. Choose a “Best Dressed” for each cat-egory and reward each winner with a cat-decorated paper bag full of Kit Kat White Minis Snack Size.

Create your own Día de los Muertos celebration with ghoulish treats delicious enough to wake the dead. Light candles, tell ghost stories and munch on Hershey’s Cookies ‘n’ Crème Skulls, while you create your own DIY skeleton mask on construction paper, inspired by the festive colors of the candies.

Fuel some late night trick-or-treating with a peanut butter party. Create a spooky spread of Halloween-shaped PB&J sandwiches and new Reese’s White Peanut Butter Ghosts Snack Size disguised in a white crème coating to make for a boo-tiful surprise!

Infuse your party with wild colors that stray from the traditional orange and black. Jolly Rancher Lollipops Spooky Shapes will turn dark and dreary into bold and bright. Decorate your place with colorful streamers and strobing lights and hold a competition to see who can paint the most colorful pumpkin.

Fill the basins for apple bobbing and create a maze of haystacks in the backyard, because this party is all about autumn! Entertain your guests with Hershey’s Caramel Apple Filled Milk Chocolates, while they enjoy the fall foliage and decorate pumpkins.

Source: Company Press Release